Analyzing data such as product sales, demographics, and geographic area to create product lists for micro-markets is the best way to find what products suit customers’ needs and wants. We can all agree that analyzing data can be very time consuming, but everyone’s tastes are different so finding the right product mix to optimize your micro-market is very important. By analyzing current and past sales, companies can minimize stales and bring in products that will generate excitement with customers. When the customer likes what you have to offer – it’s a win win situation.
Find out how Five Star Food Service made a change in a product’s size that impacted sales in an article written by 365 Retail Markets.
Read Full Article Here: How to Make Smaller Products = Bigger Revenue for Your Micro-Market